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Halo effect
General scientific definition
"The tendency to like (or dislike) everything about a person - including things you have not observed." (p. 82) (Kahnema 2011)
This also applies to teams, organizations, brands, companies, etc.
Relevant substantive theories
System 1 and 2 thinking by Kahneman
Sources
Thorndike, E.L. (1920). A constant error in psychological ratings. Journal of Applied Psychology, 4(1), 25–29. https://doi.org/10.1037/h0071663
Examples
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